200gm PURE Plumping Clay Spray

PURE Plumping Clay Spray (200g)

Sculptural Volume. Weightless Fullness. The Matte Foundation.

Discover the foundation for hair that demands attention. PURE Plumping Clay Spray is an artisanal, ultra-lightweight texturizer, meticulously engineered to be the ultimate pre-styler and volume amplifier. It delivers immediate, sculptural lift and robust all-day grip without the heavy, sticky residue of traditional thickeners.

The PURE Philosophy: Micro-Suspended Mastery

This innovative formula is built on a micro-fine suspension of Kaolin Clay, renowned for its natural mattifying and oil-absorbing properties. Unlike dense pomades or powders, this spray distributes microscopic clay particles evenly, coating each strand to create friction and fullness.

This action instantly "plumps" the hair, providing the perfect matte texture and density necessary for refined, effortless styling. Infused with Tsubaki Seed Oil, the spray ensures lift and grip are achieved without sacrificing the hair’s internal moisture, leaving the finish dry but the strands pliable.

Key Benefits & Results

Intense Volumizing Pre-Styler: Provides monumental root lift and all-over fullness before blow-drying.

Dry, Matte Finish: Eliminates unwanted shine for a modern, textured aesthetic.

Non-Sticky Grip: Creates internal friction for superior style retention, making fine or slippery hair manageable.

Weightless Density: Imparts a thick, dense feeling to the hair without weighing it down.

Your High-Performance Ritual

Shake the bottle vigorously to fully activate the clay suspension.

As a Pre-Styler: Mist evenly onto damp, towel-dried hair, from roots to ends. Blow-dry the hair, directing heat to the roots using a round brush or your fingers for maximum, gravity-defying lift. Follow with a finishing product for polish, if desired.

As a Texture Refresher: On dry hair, spray lightly onto mid-lengths and ends and tousle with fingers to reactivate volume and texture throughout the day.

Key Product Details (200g)

Hair Type: Best for fine to medium hair seeking texture and high volume.

Finish: Ultra-Matte, high texture.

Free From: Heavy Silicones, Sulfates, Parabens.

Cruelty-Free: Yes.

Volume: 200g